Waterstone is making its way into international sales! As a business it is always important to be taking steps forward, and this is our next big step as a company. After almost 20 years of hard work, dedication, and a love for our cliental, it has become clear that there is a demand for our high quality products outside of our own country.
As an American Made business, this step isn’t just a big one for our business, it’s a big one for our country. The United States is known throughout the world for high quality, innovative goods and services, customer service, and sound business practices. Selling outside of our country will not only increase the U.S. reputation, it will also help to solidify our country as a valuable source of product and boost our own economy.
As a trend setters, we hope to be an example to other American made companies. Our hope to see other small American businesses branch out into international sales as well. At first, it seemed like an intimidating feat, but after doing research and talking to other companies that have successfully branched into international sales, we realized that taking the step was actually easier then it looked, especially for smaller companies. In fact, small and medium-sized companies account for 97% of U.S. exporters!
Exporting is not only great for growing small businesses and making them more profitable, it is great for the economy. As these small businesses grow, they create more local job opportunities for the community, which is always a good thing. Exports are critical to supporting American jobs. Record-breaking levels of exports supported 9.7 million jobs in 2011, an increase of 1.2 million jobs since 2009. In 2011, every $1 billion dollars of U.S. exports supported more than 5,000 jobs.
Just imagine an America where we are able to sell locally made products around the world, creating more jobs and helping us to support our own economy! It all starts with American made companies taking a step towards international sales.
Since Canada and Mexico are our closest neighbors, Waterstone decided that they would be a great place for us to start. We now are selling our products in both countries as well as a few inVietnam, Denmark, Holland and the UK. This step is so exciting for us, 20 years ago we never would have imagined that Waterstone would have grown so successfully and branch into international sales, but here we are!
Follow us on our international journey on Instagram, Facebook, and Houzz as we enter into new kitchens around the world, embracing new styles and cultures with our high quality kitchen faucets! We can’t wait to see what new and beautiful looks these new designers will create!